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Top 10 Tips - Designing the Right Logo
Russell Arsenault
For small businesses, creating a logo is one of the most important stages of a company’s infancy. A professional image can take you a long way, distinguishing your company from the competition.
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At the Interview
Adrienne Thibodeau
The big day has finally arrived! You're prepared, you're confident, and you're ready to go knock their socks off. Here are some tips that will help you put your best foot forward at your next interview.
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Preparation for an Upcoming Job Interview
Adrienne Thibodeau
You just got off the phone with one of the companies that received your resume; they liked what they saw, and called you to schedule an interview to talk to you in person.
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General Preparation for Job Interviews
Adrienne Thibodeau
When conducting a job search, you will spend much more time preparing for interviews than you are likely to spend interviewing. Fortunately, much of the foundation can be laid well before you have an interview looming on the horizon.
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Types of Job Interviews
Adrienne Thibodeau
We have already looked at a few types of interviews; the informational interview, and the phone interview. In this article I am going to discuss some other types of interviews that you might encounter in your job search.
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How to Write Your Website
Shaun Crowley
Your website is quite obviously your online portfolio. But the copy and structure of your website can also help you to drum up new business. When a potential client types your URL into their browser, they are not just looking to take a gallery tour of your past work, they want to know what you can offer them.
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Getting exposure on the search engines – tips for freelance designers
Shaun Crowley
Wouldn’t it be great if new clients contacted you? In the following article I’ll show you how to conquer the search engines so prospective clients can find you online. We’ll look at four core areas: Choosing your keywords, Making the content of your website Googlable, Fulfilling the needs of browsers, and Getting other sites to link to you.
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Telephone Interviews
Adrienne Thibodeau
While most of us put a lot of thought into our resumes, cover letters and written correspondence when job searching, it is important not to overlook the telephone as another avenue to connect with potential employers.
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How to write a press release for your design services
Shaun Crowley
If you have an interesting story to tell, a press release will help you to make newspaper editors aware of it. Maybe you recently won an award. Maybe you stumbled upon some interesting information in the field you work in.
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Networking for Dummies (Me)
Carl Grivakis
Everyone always says…Network. It’s the buzz word for this business generation. Thinking of a network we always think of a spider web because of all the various lines connected at many different points. The trick is building up these points so you have a larger web. Here’s a list of ways I create more meaningful lines of communication in my own network.
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Small Business Backup: Make a Wise Decision
Mark Ferelli
It is not unusual for small to medium business managers to emulate Lewis Carroll’s Mad Hatter, wearing six or eight hats simultaneously in their business efforts. Sometimes, the hat hardest to wear is IT management, which is important and challenging at the same time.
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